There is some very exciting Launch Clinic news I would like to share.  Pragmatic Marketing has acquired Launch Clinic effective June 1, 2008.  The advantages to Launch Clinic customers and followers are many.  First, Pragmatic Marketing is the recognized leader in product manager and product marketing manager training which opens up new professional development opportunities for Launch Clinic customers.  Second, the Launch Clinic workshops and toolkits are highly complementary to Pragmatic’s offerings.

I have joined Pragmatic Marketing as an instructor and am in training to teach the Effective Product Marketing seminar.  I am also working closely with Pragmatic to introduce the Launch Clinic content into the Pragmatic Marketing Framework.  Fortunately there isn’t much overlap.  The Launch Clinic content will be “re-launched” over the next few months.  In the meantime the toolkits are still available for purchase online and if you have an immediate need for product launch training or consulting please feel free to contact me.