Presentation to Address Product Launch Challenges and Opportunities

Scottsdale, AZ/Atlanta, GA/September 19, 2007/ – Launch Clinic, LLC, a provider of product launch training and consulting services, today announced that Launch Clinic Partner Michael Croxton has been chosen to speak about launch strategies at the Product Management Educational Conference (PMEC).

Launch Clinic delivers consulting and training that helps organizations get a return from the large investments they make in new solution development. Utilizing industry best practices, Launch Clinic’s Product Launch Framework^tm delivers a roadmap of how to effectively utilize talent and scarce resources in order to achieve launch goals and objectives.

The presentation entitled “Accelerating Time to Market: Launch Strategies for Seizing Market Share“ will be delivered on September 27, 2007 at the Product Management Educational Conference (PMEC) in Bloomington, Minnesota.

According to recent survey conducted by ARC Advisory Group, organizations are meeting their product launch dates just 45% of the time leading to lost opportunities and lost gains in market share.

This presentation will address product launch challenges and how organizations can utilize a launch planning process to gain market share for new and grow market share for existing products.

What: “Accelerating Time to Market: Launch Strategies for Seizing Market Share”
When: September 27, 2007
Where: Product Management Educational Conference (PMEC)
Who: Michael Croxton, Partner, Launch Clinic, LLC

About Launch Clinic
Launch Clinic delivers training, tools and consulting to marketing managers, product marketing managers and product managers to help them plan and manage a successful product launch. For more information please visit www.launchclinic.com.

If you would like more information about this news release or would like to schedule an interview with Michael Croxton or David Daniels, please contact us at 602-614-8025.

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Technorati Tags: product launch training, launch strategies, PMEC, new solution development, Product Launch Framework, launch goals, Accelerating Time to Market, Launch Strategies for Seizing Market Share, marketing managers, product marketing managers, product managers, successful product launch

This entry was posted on Wednesday, September 19th, 2007 at 6:55 am and is filed under Launch, Launch Clinic News, PR, Press Release, Speaking. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.